From coffee growers to coffee lovers, Grinders is about creating a better coffee experience for everyone.
From designers and illustrators, to musicians and photographers, From the Streets of Melbourne campaign celebrates Grinders Coffee’s human roots and Melbourne heritage, while shining the spotlight on the city’s aspiring talents; and the thankless and dedicated hours that fuel their passions, dreams and aspirations.
Through the annual Grinders Grant, the campaign provides funding to selected local artists to pursue their goals, including the latest grant recipient Jarryd Hood, graphic designer and the create of Do-Something?
As the 2020 ambassador, Jarryd will receive $25,000 in financial support to enable him to explore his creative ideas and support his ambitions.
Said Jarrod, “With this grant, I will have the opportunity to take the Do-Something? project to the next level. This project has only ever been my labour of love, but now I will be in a position to get some more people involved and progress it to something more. Thank you times a million to Grinders for this once-in-a-lifetime opportunity – it really means the world to me.”
Grinders started out as a small roaster on the streets of Melbourne, created in 1962 by Italian migrants Giancarlo Giusti and Rino Benassi to bring the authentic taste of European coffee to their local community. Now the largest branded roaster of Fairtrade green beans in Australia, the annual Grinders Grant is a celebration of its humble Melbourne roots, and an opportunity to celebrate and acknowledge the city’s aspiring talent.
Burcu De La Cruz, Senior Brand Manager, Grinders Coffee, said, “Our aim is to ensure we share and celebrate our passion for coffee and its heritage through creativity. Australia is known for the quality of its coffee around the world, and it’s our commitment to continue to deliver a better coffee experience from our farmers to baristas.
“We were overwhelmed by talented creative minds of those who entered this year’s grant. And its testament to the incredible talent we have in Australia. I want to congratulate Jarryd on winning the Grinders Grant, and look forward to being part of his creative journey in 2020,” Burcu said.