Grinders Coffee launches premium Café-Q range to supermarkets nationwide

Kristy Aylmore

Tuesday, 04 July 2023

Grinders Coffee has expanded its retail offering, launching a new premium coffee bean range, Café-Q in Coles and selected independent supermarkets nationwide.

The two new bean blends, Cremello and Darkoko have been specially selected, batch roasted and blended by Grinders’ Master Roaster to deliver a perfectly balanced, café-quality coffee experience at home.

Having poured some of Australia’s first espresso in Lygon street, Melbourne in 1962, Grinders has been perfecting the art of quality coffee for over 60 years and has grown into a quality roaster supplying cafes, restaurants, and leading retailers across Australia.

Giuseppe Cianchi who has been Grinders Coffee’s Master Roaster for over 20 years said: “We have combined all these years of expert coffee sourcing and roasting knowledge in the creation of the Café-Q range. Starting with high-grade green coffee beans, we’ve specially selected the fine quality origins that will give us the right balance and intensity. We have then small batch roasted them, in line with current café roast and flavour profile trends before blending them to achieve the finest aromas and flavours.”

Sally Byrne, General Manager of Grinders Coffee said: “We’re excited to be launching our Café-Q blends and deliver a premium at-home coffee experience for our customers. Australians love quality coffee, with the premium and super premium coffee beans segment experiencing double-digit growth, as more consumers turn their kitchens into cafes with the rising popularity of at home barista-style coffee machines. 

We want our customers to always have a better coffee experience no matter where they are. Our new premium offer takes that experience to the next level.”

Darkoko will be Grinders’ first dark roast for retail. A strong and intense, five-origin blend of Brazil Santos, Papua New Guinea, Costa Rica HGA, Mexico HG, and Indian Robusta coffee beans with a heavy body as an espresso, with notes of dark cocoa and dried fruit that rise above the sweetness of milk leaving a nutty, malty aftertaste. Dark roasted to perfection, Darkoko delivers a strong and memorable premium coffee experience.

Cremello is a mild, smooth, and balanced, three-origin blend of Brazil Santos, Papua New Guinea AX and Mexico HG coffee beans. A well-rounded and versatile blend with notes of velvety milk chocolate and caramel with a nutty, honeycomb aftertaste. Roasted for the optimal sweetness and complexity as a black coffee, and perfectly creamy paired with milk, Cremello delivers a smooth and balanced premium coffee experience.

Grinders Cafe-Q blends are available in 500g and 1kg packs at Coles or in selected independent supermarkets.

Grinders Coffee launches premium Café-Q range to supermarkets nationwide.

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